We’re excited to share that John Readman, our CEO at Modo25 and the driving force behind ASK BOSCO®, has been named one of the UK’s top digital leaders in the BIMA 100 for 2025.
Every year, BIMA (the British Interactive Media Association) recognises the people who are shaping the UK’s digital industry. Their mission is to drive innovation and excellence across digital, connecting and supporting the community of digital professionals who are changing the way business is done.
The BIMA 100 list highlights the brightest minds in digital across 11 categories, selected by over 100 expert judges. It’s a recognition of real impact and leadership in the sector.
John was named in the CEOs and Leaders – £5M+ category, alongside some impressive peers:
- John Readman, CEO & Founder, Modo25
Alex Holliman, Managing Director, Climbing Trees
Amo Sokhi, Managing Director, POLARIS
Becky Simms, Founder and CEO, Human First Collective
Ben Scoggins, CEO, Organic
Dora Moldovan, Co-founder and Managing Director, Braidr
Gavin Willis, Founder & CEO, Search Seven
Hannah Springett, CEO & Founder, HLabs
Richard McCloskey, Managing Director, true digital
Tom Harber, CEO, Aer Studios
This recognition comes at a great time for Modo25 as a whole. We’re continuing to grow our team and the proud to be the 26th Best Company to Work For in the UK which is a testament to our team-focused culture and supportive environment.
Meanwhile, our proprietary AI marketing analytics platform ASK BOSCO® continues to make waves in the industry, having recently won several awards, including Standout AI Solution at the 2025 UK Digital Excellence Awards. These achievements highlight how we’re pushing the boundaries of AI-powered marketing technology and helping clients get more from their marketing and ecomm data.
John Readman said:
“Being named in the BIMA 100 is a huge honour, but it’s not really about me — it’s about the incredible team around me and the culture we’ve built together. We’re committed to fostering a supportive, collaborative environment that enables us to deliver the best tools and service to our clients. Being recognised by BIMA is ultimately a nod to the work we’re doing to push the industry forward.”
Congratulations to John and everyone on the BIMA 100 list this year!