We’re showcasing our exciting new MarTech BOSCO in the latest SixSixty Club series on the future of marketing, which aims to unearth game-changing start-ups in a rapid-fire virtual session.
We’re pitching at the ‘Innovating Innovation’ event on Thursday 10 September, which focuses on the future of marketing and explores techniques, ideas and tools to reignite innovation programmes.
We’ll be one of six start-ups showcasing practical solutions to the audience and a guest speaker all in just one hour.
Our CEO John Readman will be pitching our BOSCO in a 2-minute slot, followed by one important question from the judges. This virtual session will take place at 2-3 pm BST on Thursday 10 September, you can register for the event here.
We’ve designed BOSCO, The Digital Marketing Prediction Index, to help retailers make more profit from their digital marketing by making more informed decisions.
Using trusted third-party data and machine learning, BOSCO measures your online footprint and how effective you are with investment in organic and paid media channels.
BOSCO enables you to benchmark your digital marketing performance against your competitors with an index score, predict where you should invest your budgets for maximum efficiency and ROI, and explore where to allocate additional budget for maximum impact.
If you would like to know more about our innovative MarTech BOSCO or to try the platform for free, you can apply to be a part of our BETA programme – sign up here.
We were hoping to attend and launch BOSCO at Retail Week Live on the 7-8 October, but due to the effects and ever-changing guidelines surrounding COVID-19, the event has been rescheduled for the 14-15 April 2021 at Magazine London.