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Our performance team continues to grow with a new addition

We’re living in unprecedented times, but that’s not stopped us from growing our talented team. We’re excited to welcome Alex Jackson as Performance Marketing Manager; Alex will be supporting the Modo25 team and our clients in display, paid social and affiliate marketing.

With several years of agency experience, Alex started his career with affiliates, where he looked after a number of international programmes across a variety of verticals.

He has since moved into display and programmatic advertising, where he focuses on the Google Display Network, paid social on Facebook, Amazon Advertising and LinkedIn Advertising.

Alex said: “It’s definitely a wild time to be joining Modo25, but I’m really excited to be a part of their plans. I’m thrilled to able to help their paid marketing team flourish and grow.

With a background in affiliates, display and paid social I’m hoping to bring a refreshing view on performance marketing; how combining a personalised approach to delivery, and a data-driven approach to results will ultimately serve to benefit businesses and their customers alike.”

Our Associate Director of Performance Marketing, Dan Akers recommended Alex and encouraged the move over to Modo25. Despite being in the middle of a pandemic, Alex told us why he joined our performance team:

“Modo25 appeals to me because it’s not your conventional agency. Everyone has a voice here and with each of us bringing new and integral experience and ideas to the table, it can only serve to help us grow together and pass our extensive knowledge onto one another – as well as our clients. The four-day week certainly helps too!”

Alex is already supporting a number of our clients with their campaigns and has shared his best practice guide to display advertising. If you want to know the basics and how to execute ads on various platforms, you can read and download the guide here.

Are you missing out on what affiliates can contribute to your business? We’re holding an expert panel debate on Thursday 21 May at 11am, where we will be discussing the relevance of affiliate marketing in today’s marketing mix.

We’re always looking for ambitious people who are interested in joining our team and we’re currently recruiting for an SEO executive to support our performance team. If you’re interested in finding out more, send us an email to

Abby Cooper - Modo25
Abby Cooper
Abby Cooper - Modo25
Abby Cooper

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