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Our time at RetailX Nexus 2021

We were delighted to have been a commercial partner of Nexus 2021 by RetailX. This event hosts VIP retail representatives to discuss and explore post-pandemic experiences, sustainability, diversity, equity, and inclusion, transformed by automation and AI. The first ever Nexus took place in London in October and brought together senior digital retail leaders to discuss their approaches to the commercial issues raised.

We were proud to have been commercial partners alongside Amazon pay, CommerceHub, Advanced Commerce, Avalara, Circulariti, Greyhairworks, Metapack and Shipup.

At RetailX Nexus, the focus was on conversations, in a format devised to meet the needs of those returning to in-person events for the first time.

The event opened with a talk on sustainability, with the focus being making a profit whilst remaining sustainable. The main idea that emerged from the discussion was collaboration and working with others within the industry.

The event covered educating consumers on sustainable shopping. A heavily discussed topic was how can we expect consumers to shop sustainably if there is little to no information on the carbon footprint of the product.

The focus was then transferred to personal action. This homed in on the personal change’s individuals wanted to make, and how they can contribute to existing company goals. The agreeable outcome was that sustainability needs to be treated collaboratively to deliver noticeable results.

As key themes, a large majority was aimed towards diversity, equity, and inclusion, where reverse mentoring and open communication were pinpointed as valuable approaches to tackling bias in the workplace and improving communication in the workplace. An unbiased recruitment process was also highlighted as being highly important within companies, and best practices of communication were brought up.

Our CEO and founder, John commented; “I found the event to be insightful and very interesting – with some great people in the room who had real knowledge and valuable opinions to share.

The speakers on stage who primed the conversations were excellent. I am keen to see the follow-up and subsequent actions. Tackling sustainability in a room with seasoned retail experts, was a great experience and opened up some fascinating debates.”

If you’re looking to work on your digital marketing strategy in 2022, get in touch with our team of experts who would be more than willing to help. Send us an email to [email protected]

Phoebe Scholtens - Modo25
Author
Phoebe Scholtens
Phoebe Scholtens - Modo25
Author
Phoebe Scholtens
 

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