We don’t just work across one platform; we are specialists in them all. And yes, that includes utilising emerging platforms, like TikTok. We also have specialist knowledge in industry-leading tactics that will ensure you are showing ads to the right people at the right time. Our paid social services include:
By using retargeting tactics, we can tap into your core audience by showing them ads for products they have viewed on your site. This is a great way of increasing the chance of conversion and guiding consumers along the buying journey.
We take the time to understand your audience and create a personalised strategic plan that will spend your budget in the best possible way on the right channels. That might mean spending more on one platform than another. Either way, we support your in-house team to identify and act on relevant opportunities.
Feel like you know what paid social is but you’re not sure how to use it effectively? Our team of paid social specialists will work with your in-house team to identify how your budget can be best spent when it comes to using paid social media. Paid social goes hand in hand with paid search and we can create a bespoke plan that integrates the two seamlessly.
If you aren’t already, we’ll get you set up on all the relevant social media platforms for your audience. Then, we will create a strategic plan to best use paid social campaigns to drive traffic, conversions, sales – whatever your goal is.
Our team are trained specialists in paid social for Facebook, Instagram, TikTok, Pinterest and YouTube. So, whether you want static, dynamic or video ads, we work with you to achieve your targets.
At Modo25, we understand that, as a business owner, it can feel like there are only two options when it comes to digital marketing: agency or in-house. That’s why we offer you the best of both.
Our specialists work with your team to up-skill your in-house capabilities so that you can own your marketing success.
Through ongoing training and consulting, you can rest assured that your paid social campaigns continuously give you results.
We love data at Modo25 – so much so, we even made our own paid media analytics platform, BOSCO™.
Through regular reporting, we keep you up to date with the performance of your campaigns so you can see the incremental value of your spend. Plus, with the help of our machine-learning platform, BOSCO™, you can see how you stack up against your competitors online. BOSOCO™ also allows you to play around with your budgets in our forecasting tool. So, you can test different budget splits across channels without the worry of whether or not it will pay off.