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Modo25 / News & Insights

News & Insights

Stay up to date with all the latest developments, reports, case studies, and digital marketing insights from Modo25.

Join our webinar on rethinking your Google spen...

During these uncertain times, we recognise that businesses are having to do everything they can to make strategic plans and forecasts for the next ...

Modo25 Webinar on Google Spend

Why you shouldn’t stop marketing througho...

In these unprecedented times, most businesses are challenged due to the economic impact of the COVID-19 pandemic. In the face of adversity, it’s im...

Marketing in Pandemic

5 to watch this week in digital: Influencer mar...

It’s been another whirlwind week for the digital marketing industry with everything changing on a seemingly daily basis. While things are still ...

Modo25 offers access to CSS platform, Productca...

Have you heard of Productcaster and did you know you could be saving up to 20% on your Google Shopping spend by using it?

How to reclaim your marketing spend and make mo...

Earlier this month, the Modo25 team exhibited at the Digital City Expo. We were situated right next ...

We were proud to sponsor the Think Summits even...

Earlier this month, Modo25 proudly sponsored the Think Summits event held at the DoubleTree Hotel in Leeds. We were eager to be involved in an e...

Modo25 at Think Summits

5 to watch this week in digital: Post-coronavir...

The Coronavirus outbreak is still dominating the news, with recommendations in place that most businesses should operate from home if possible. If ...

Post-coronavirus speculation, paid ads on social & data cleansing

6 top tips for anyone currently working from home

We know it can be difficult to stay motivated when you’re tasked with remote working and faced with home comforts and distractions at every turn. ...

Modo25 Working From Home

A successful week for the team at Digital City ...

Our digital specialists have returned from an eventful two days in Manchester, after exhibiting at the Digital City Expo. The e...

Modo25 at the Digital City Expo

5 to watch this week in digital: Coronavirus co...

It’s been a pretty busy week (to say the least) in terms of world news. With coronavirus still at the forefront of everyone's minds, you’d be forgi...

Modo25 head to London for The Drum ‘Marketer of...

Last week, we headed into London to attend the Marketer of the Future panel hosted...

Digital services tax to hit Google, Facebook an...

Rishi Sunak announced the UK's new budget yesterday, but one announcement that flew under the radar was a 2% tax increase on digital services. T...

5 to watch this week in digital: Coronavirus im...

Another week, another round-up of digital news that we think you should be aware of. Here are our top five things to watch this week:

Digital round up March

We’re launching an innovative new marketing tec...

We’re looking forward to exhibiting at the Digital City Expo at Manchester Central ...

Marketing technology platform

5 to watch this week in digital: LinkedIn ‘stor...

It’s the start of another productive week here at the Modo25 office and we’re already diving into the latest updates from the

LinkedIn stories

A step-by-step guide to social media marketing ...

Social media marketing is imperative to a business’s success, with over three billion users worldwide, it has become a platform to truly engage wit...

Social Media Marketing

5 to watch this week in digital: Yorkshire Tea ...

At Modo25, we like to stay on top of the digital world, with a compiled list of what to watch this week and things you might have missed. Some of t...

What to watch this week in digital

We’ve extended the Modo25 family with a new con...

We’re only a couple of months into 2020 but we’re continuing to develop our growing team. We’re always on the lookout for emerging talent within di...

Abby & Morgan New Starters

2020 Digital City Expo at Manchester Central

Digital City Festival

5 to watch this week in digital: cookies, voice...

The loss of cookies isn’t the end of ...

Department store escalators

Modo25’s two new hires create offices in Prague...

We’re extremely excited to announce that with our two recent hires, we now have

5 things to watch in digital: Wifi6, Casper Bed...

Tom's weekly round-up of what's happened this week and what to look out for.

Laptop and credit card held

AdSmart from Sky: Targeted TV Advertising

Dynamic TV Ad Serving In 2014 commercial TV changed significantly, yet most viewers will not have noticed the seismic shift in what they ...

Modo25 in the news in December 2019

We were delighted with the coverage that we received in the Yorkshire Post and Leeds Live last week.

Yorkshire Post article

Modo25’s ‘not launch’ launch ...

The doors to Modo25 actually opened on 2nd September this year, so by the time we got to November we thought it was time to ...

Modo25 launch party

What is a micro-influencer and should I be usin...

What makes a micro-influencer? If you search for the term ‘micro-influencer’ then you’re probably still not going to get a clear answer o...

social media influencer recording a video

Advertising with Amazon DSP

Amazon took over the retail world with a slick website and an even slicker delivery system. Even now, many retailers are still playing catch up.

phone with amazon open in front of amazon website

TikTok – Beat the clock, be on TikTok before ev...

Fastest growing social network Tiktok, as you may or may not know, is the

A Guide to Advertising on Reddit

Reddit is in the top 10 most visited sites on the internet with all content on the site generated by communities Reddit provides a great ...

Providing greater certainty in marketing during...

Marketing continues to be a battle against the metrics. Accountability through ROI continues to be a critical component in justifying mar...

11 Advantages & Disadvantages When Taking ...

It can be difficult to know how much of your marketing and advertising should be carried out inhouse and how much you should outsource to an ag...

Colleagues in an informal meeting