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To TikTok or not? Register for our guest panel debate

We’re looking forward to our webinar on Thursday 2 July at 4 pm, entitled ‘To TikTok or Not?’ where we will be discussing the role of social and display channels in building brand awareness at the upper end of the sales funnel.

Is your brand on TikTok? With over 800 million worldwide active users, this video sharing platform presents a huge opportunity for advertisers. In our free panel discussion, we will be discussing how businesses can utilise this fast-growing app and how to integrate TikTok into your digital strategy, with expert guidance and best practice from social media strategists and influencers.

Sitting on the panel alongside our CEO John Readman will be Maayan Gordon, TikTok & LinkedIn Coach and CEO of her own media company, Inigo Rivero, Managing Director at the House of Marketers and Jamie MacDonald, Social Media Manager & Influencer.

Inspired by her whirlwind personal life, Maayan helps brands communicate their stories through video and now most recently, she has found huge success on TikTok and LinkedIn, growing her TikTok following to more than 2 million followers and LinkedIn to over 22k in less than a year.

Jamie’s passion for freestyle football has led to his career and he is now the owner of the world’s no.1 freestyle football agency. Jamie uses a football to engage with audiences all over the world and has worked with brands such as Adidas, Coca Cola, London 2012, Sky and UEFA. As well as being a prolific content creator, he has built large followings on Instagram and TikTok, with more than 500k.

Inigo works closely with marketers to grow their businesses using TikTok and influencers. He has unique expertise on the platform having worked at TikTok for more than 2 years. He was one of the first employees at TikTok in the UK ( at that time), and is responsible for the growth and diversification in EMEA markets, hugely contributing to the successful short-form video platform it is today.

With over 2 million followers on TikTok between the panellists, there will be an opportunity for attendees to directly ask the panellists questions in a Q&A session.

We’re looking forward to another great session with insights into this emerging and exciting social media platform.

We are one of the digital providers in the UK to partner with TikTok, if you would like our team of specialists to help integrate TikTok into your paid social strategy, get in touch by sending us an email to

Abby Cooper - Modo25
Abby Cooper
Abby Cooper - Modo25
Abby Cooper

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