Paid Social – Performance Marketing Manager

We’re looking for a bright, ambitious Paid Social Manager to join our growing team. You should have experience in paid social marketing, alongside broader performance marketing knowledge.

Based in the heart of Leeds, but with the ability to work flexibly and remotely, Modo25 can offer a 4 day week, a generous benefits package and a competitive salary. We’re looking for a candidate with more than 3 years’ paid media experience in an agency or inhouse role.

You’ll be digitally savvy and a good communicator, with the ability to deliver clear, insightful reports and solutions to our clients.

The salary will be dependent upon experience.

You should have solid experience in, and the ability to demonstrate the following:

• Experience of running successful paid social campaigns on Instagram, Facebook, LinkedIn and more
• An understanding of how paid social can be used to develop a client’s marketing goals
• Analysing performance data and developing actionable insights from Google Analytics
• Analytical skills including the ability to work with complex data and utilise spreadsheets to solve problems
• Client management skills; the ability to build rapport and become a trusted partner
• Excellent communication skills, including the ability to communicate effectively through presentations, meetings and day-to-day contact
• Strong time management skills; the ability to plan your week and prioritise tasks
• A driven, positive attitude with problem-solving skills and strong attention-to-detail
• Prior experience of third-party tracking implementation, and associated tracking platforms, such as DCM (DoubleClick Campaign Manager)
• An understanding of attribution and the different models that can be used
• Good understanding of paid media, SEO and social media marketing

Day-to-day responsibilities will include:

• Project Scopes: working to deliver paid social campaigns for clients, and working with the Performance Marketing Associate Director to set and align with broader strategies
• Management: managing Performance Marketing Executives with their campaign management, as well as their personal development
• Deliverables: production of the client deliverables from the project scope in a high-quality and timely manner
• Project Management: coordination of multiple internal and external stakeholders on the campaign
• Reporting: weekly, monthly and quarterly reporting of results
• Client Liaison: scheduled calls and meetings with clients, as well as ad hoc communication

What we’re looking for:

• The enthusiasm to “get involved” and work with senior management, as well as clients, to deliver outstanding Affiliate campaigns that drive real commercial value.
• Excellent communication, presentation, and process skills
• A clear understanding of how to develop a fully integrated ‘adaptive’ approach to marketing – one that is grounded in meeting the commercial and strategic objectives of our clients
• Progressive mindset – you will share your clients’ goals, challenge and validate plans and help them make more informed decisions

In return, we can offer you a dynamic, friendly, forward-thinking work environment, a competitive salary, and great employee perks.