Digital marketing news & insights
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Digital news to watch: Google Ads adds new image and video sourcing options to PMax
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How Google Analytics 4 will change digital marketing
Google Analytics 4 is the latest update to Google’s Analytics product. As part of the update, we are introduced to
Why is the four-day working week in the news?
Here at Modo25, we already have a four-day working week, every week. However, you might have spotted it in your
Creating a killer landing page for a PPC campaign
Landing pages aren’t just about creating great content that users want to hang about for. So, how can you use
Google Search Central; the new and improved Webmasters
Google Webmasters has undergone a rebrand to become Google Search Central. There is even a new mascot for the familiar
Google Discover; what is it and do you use it for SEO?
Google Discover continues to evolve and change how we search online. Back in 2016, Google made major changes to the
Is SEO dead; will it soon be game over?
Every now and then we hear the same old story; SEO is dead. While it’s true paid media wears the
5 to watch this week in digital: Landmark lawsuit filed against Google
Google isn’t out of the woods yet, the troubles are only just starting. It’s another week full of digital news.
Amazon ads vs Google ads; the spend war
For a long time, Google held the crown when it came ad spend. Their monopoly over the ad market meant
