SEO Agency Services in Leeds
Search Engine Optimisation (SEO) is the process of improving your website’s visibility to ensure the right customers find your business at the exact moment they need you. Our SEO agency services take a refreshingly transparent, collaborative approach with no jargon, no black boxes, just clear strategy and measurable impact.
Our Approach to SEO
At Modo25, we don’t simply do SEO for you; we work with you. By partnering with your in-house teams and sharing insights at every stage, we build bespoke strategies tailored to your specific goals, market landscape, and internal resources. The result is sustainable organic growth and a stronger internal capability that continues to deliver value long after the initial implementation.
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Search has changed and so has our approach to SEO. We’re no longer solely aiming to rank in position 1, top of the traditional blue links. We’re now also aiming to appear in AI Overviews, be present in People Also Ask questions, show up in free shopping listings and so much more. With so many SERP features and formats now available, it is essential that SEO strategy is intertwined with other channels such as content, social, PR and UX to give you the best chance at appearing in these.
01
Discovery and technical auditing
Every successful campaign begins with an in-depth kick-off and a detailed audit of your existing SEO. We meet with your in-house team to align on goals before performing a deep-dive into your site’s current health. This allows us to identify the technical barriers and content gaps that are currently holding your performance back, providing a clear baseline for growth.
02
Market intelligence and opportunity mapping
We perform extensive keyword and industry research to pinpoint exactly where your biggest opportunities lie. By conducting SERP and competitor analysis, we gain a deep understanding of the search landscape. This stage ensures we are mapping your strategy to actual user demand and market gaps.
03
Prioritised roadmap and implementation
SEO isn’t a linear checklist, but it does require a plan. We create a long-term SEO roadmap prioritised to give you the greatest value in the shortest time possible. With monthly deliverables that remain flexible, we adapt your strategy in real-time to account for algorithm shifts, ensuring your brand stays ahead of the curve.
04
Transparent evolution and reporting
We keep the momentum high through fortnightly calls and comprehensive monthly reporting. Because search is dynamic, we provide ongoing refinement to your strategy based on live performance data. We not only report on rankings, but explain the “why” behind the numbers, keeping your team informed and your strategy agile.
SEO Services We Provide
From technical foundations to creative outreach, we provide a full spectrum of SEO services designed to capture traffic at every stage of the funnel.
Technical SEO
Success relies on a rock-solid foundation. We ensure your site is easily discoverable, crawlable, and indexable, removing the technical friction that prevents search engines from ranking your pages.
SEO Content Strategy
Quality content is the heart of E-E-A-T. We plan, brief, and write expert-led content that showcases your industry authority while remaining perfectly optimised for both traditional and AI-driven search engines.
Link Building Service
We boost your domain authority by securing high-quality, relevant backlinks. We create interest and secure placements in top-tier publications that move the needle.
PR Services
Want to get the links from top-tier websites and publishers? Our PR campaigns are hand crafted to boost your brand and land those quality links to your website.
AI SEO Services
The future of search is generative. We ensure your brand is cited in Google’s AI Overviews and LLMs like ChatGPT and Gemini by optimising your data structure and content for AI-powered discovery.
Website Migrations & Audits
Protect your legacy while moving forward. We manage complex site moves to mitigate ranking loss and provide one-off or quarterly audits to ensure your site remains a high-performing organic asset.
CRO clients We've Worked With
Why choose Modo25 for your SEO
agency in Leeds
We bridge the gap between agency-led strategy and internal growth by combining total reporting transparency with a unique in-housing philosophy. Our approach ensures that our expertise actively empowers your team to sustain and scale organic success long-term.
Transparent SEO Reporting
We provide a transparent monthly SEO report that goes beyond surface-level data. We track keyword rankings, organic growth, and technical health like Core Web Vitals, but we also tie everything back to your bottom line, tracking conversions and revenue. Everything is explained in plain English, giving you full visibility of performance without the jargon.
Bespoke Training
Our goal is to empower your business, not make you dependent on an agency. We deliver bespoke SEO training and consultation tailored to your team’s level of experience. Whether it’s getting the grips with the basics with a marketing executive or advanced strategy with a seasoned team, we help you build internal capability that sticks.
Decades of Digital Experience
Our team brings decades of combined 28 years of experience, much of it spent leading strategy within high-pressure agency environments. We’ve worked across a range of B2B and B2C sectors, from beauty and fashion, healthcare, industrial, and more, applying proven frameworks that bypass the learning curve to get you results faster.
SEO Agency Case Studies
All customer stories
Meet the SEO Team
Meet the strategists, technical experts, and creative thinkers who will be working as an extension of your own team. Behind every strategy is a team that takes the time to genuinely understand your business. You’ll have consistent people working on your account, covering strategic direction, day-to-day delivery, and specialist disciplines across technical SEO and outreach.
Rina
Head of SEO
Kylie
SEO Account Manager
Kamila
Senior Content Outreach Executive
Luke
Senior SEO Executive
SEO Services FAQs
How long does SEO take to deliver results?
SEO is a long-term channel, and timelines vary depending on your industry, competition level, and the current state of your website. Most clients begin to see meaningful improvements in rankings and organic traffic within 3 to 6 months, with more significant gains typically compounding from month 6 onwards. We set clear, realistic milestones from day one, so you always know what to expect and when.
How do you measure the success of an SEO campaign?
We measure success against the KPIs that are most meaningful to your business which typically include organic traffic growth, keyword ranking improvements, conversion rate, and revenue attributable to organic search. We provide clear, jargon-free monthly reports and a dedicated client dashboard so you always have visibility over performance.
Which businesses benefit most from SEO?
SEO delivers strong results for businesses with established websites looking to reduce their reliance on paid media, and for those targeting high-intent search queries where ranking on page one translates directly to enquiries or sales. If your customers are actively searching for your products or services, SEO is one of the highest-return investments you can make.
Do I need SEO if I'm already running paid search?
Paid search and SEO work best together, but they serve different purposes. Paid search delivers immediate visibility but stops the moment you stop spending. SEO builds a compounding, long-term asset that delivers traffic and leads without an ongoing cost-per-click. Most of our clients run both channels, using SEO to reduce their dependency on paid budgets over time.
SEO Insights
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Understanding Grey Hat SEO: The middle ground between White and Black Hat
Your competitors are investing in SEO right now
Let’s make sure you’re not falling behind. Our dedicated SEO specialists combine SEO expertise with analytical rigour to drive meaningful improvements in organic search.