20 Aug 2025 |
45 Min watch
Is your performance marketing setup AI ready?
Overview
AI is transforming how performance marketing works. From Google’s AI Overviews changing how search results appear, to new campaign types like Performance Max and Demand Gen, success now depends on more than just setup. Clean data, smart targeting, and the ability to identify what’s truly driving ROI are essential.
In this webinar, our experts will show you how to get your campaigns AI-ready so you can stay competitive and make every pound of spend work harder.
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Key takeaways
- AI campaign types like Performance Max only deliver with clean, accurate data.
- Knowing your true ROI drivers helps stop wasted investment.
- A clear, AI-ready roadmap to optimise and scale your paid performance.
Get to know your speakers
Tom Pickard
Head of Paid Search | Modo25
Annika Dobberke
Senior Performance Marketing Manager | Modo25
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