5 to watch this week in digital: More brands boycott Facebook & concerns over Taboola’s purchase of Outbrain
Following our last weekly update, we’ve seen further developments in the boycotting of Facebook ads. Over 160 big-name brands have
5 to watch this week in digital: US officials move to dismantle Google Ads and AI to make marketing more ‘human’
We’re into week 12 of lockdown and life seems to be settling into this new way of living and working.
5 to watch this week in digital: Inhousing on the rise, video marketing & adjusting to new consumer habits
As we move closer towards some sort of normality, businesses are adjusting their processes and strategies to this new world
Reporting digital marketing performance – what’s changed and why you need to know
A lot has changed over the past few months; budgets have been compromised and strategies are being reconsidered. The same
Google offering ads credits to help small and medium-sized businesses through COVID-19
As you’ll have likely seen, Google are going to start rolling out ads credits to small and medium businesses that
5 to watch this week in digital: Coronavirus continued, keyword research methods and in-game advertising
It’s been a pretty busy week (to say the least) in terms of world news. With coronavirus still at the
5 to watch this week in digital: Yorkshire Tea storm, advertising responsibly and 404bot
At Modo25, we like to stay on top of the digital world, with a compiled list of what to watch
AdSmart from Sky: Targeted TV Advertising
Dynamic TV Ad Serving In 2014 commercial TV changed significantly, yet most viewers will not have noticed the seismic shift
What is a micro-influencer and should I be using them?
What makes a micro-influencer? If you search for the term ‘micro-influencer’ then you’re probably still not going to get a