Digital news to watch: Microsoft Advertising confirms Ad delivery disruption
In this week’s digital news, Microsoft Advertising has reported that ad delivery was impacted for advertisers last week. Google Ads […]
Digital News To Watch: Google Ads tightens brand guidelines
In this weeks digital news, Google Ads is rolling out mandatory brand guidelines. It requires you to officially document your
Digital news to watch: Google hires Anti-Scraping Analyst
In this week’s digital news, Google is hiring an anti-scraping engineering analyst to develop new models to block search result
How to conduct a technical SEO audit
TLDR: A technical SEO audit is like a health check-up for your website. It makes sure search engines can crawl,
SERP analysis: A step-by-step guide to outranking your competitors
TLDR: SERP Analysis is the process of reviewing Google’s Search Engine Results Pages (SERPs) to understand what ranks, why it
Digital news to watch: Local SEO best practices aren’t universal
In this week’s digital news, A study on local SEO finds that of 8.7M Google results, review engagement correlates strongest
What the Google AI Mode UK launch means for SEO
TLDR: Google just launched AI Mode in the UK, making it only the third country to get the feature, and
Digital news to watch: What Google indexing Instagram means for your brand
In this week’s digital news, Instagram now allows search engines like Google to display public posts on results pages, making
Digital news to watch: Google’s new MUVERA algorithm improves Search
In this week’s digital news, Google’s new multi-vector retrieval algorithm (MUVERA) improves search speed and performs better on complex queries.