Digital marketing news & insights
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Digital news to watch: Google Ads adds new image and video sourcing options to PMax
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Introducing commission free ‘Buy on Google’ and what it means for retailers
Earlier this week, Google announced that their ‘Buy on Google’ checkout experience will no longer charge a commission fee as
5 ways to use infographics that will drive results
If you’ve never used infographics – why not? While it’s true a lot of design work goes into creating a
Two new features to Google Responsive Search Ads
Google has announced further developments to its Ads platform, introducing two new features to their Responsive Search Ads. Here’s what
5 to watch this week in digital: Google’s new ads features & digital transformation on the rise
According to TechUK, the country has seen “two years of digital transformation happening in the space of two weeks.” Most
5 common digital marketing performance mistakes and how to avoid them
Measuring performance within digital marketing can be difficult, particularly when you’re assessing where you’ve gone wrong and where you can
Why has TikTok’s popularity grown with the older demographic?
Fast-growing video app, TikTok is recognised for appealing to a younger audience, and the statistics prove it. 66% of TikTok
The digital marketing jargon buster: 17 key terms and what they mean
When it comes to digital marketing, there are hundreds of terms used by technical teams and industry experts, and it
5 to watch this week in digital: More brands boycott Facebook & concerns over Taboola’s purchase of Outbrain
Following our last weekly update, we’ve seen further developments in the boycotting of Facebook ads. Over 160 big-name brands have
